Live growth masterclasses.

We're interviewing the founders and heads of growth from big startups to reverse engineer how they grew. You'll master advanced growth topics. Learn from the best — for free.

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Or click here for past recordings.

Learn From the Best

We're Demand Curve. We train the fastest-growing startups in advanced growth marketing. We also dive into your ads, landing pages, and funnels to improve your growth. See our programs.

Upcoming Masterclasses

Hosted by Demand Curve. (We're the team that trains the fastest-growing startups in advanced growth marketing. We also dive into your ads, landing pages, and funnels to improve your growth. Check out our programs.)

Advanced Customer Retention w/ Heap

Learn advanced tactics for retaining your customers with Heap's Director of Demand Gen. Heap is one of the most popular app analytics products in the world.

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Growth Case Study: Segment

Learn directly from Segment the advanced growth tactics they used to grow into a $1.5B data foundation company in a few years. Dive deep and get your questions answered live.

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Growth Case Study: Webflow

Learn directly from Webflow how they grew from 0 users to the hottest professional web design platform. Dive deep and get your advanced growth questions answered live.

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Advanced Email Automation w/ Customer.io

Learn how to improve retention and conversion with better email automation. We'll go deep and learn how Customer.io's top users do it.

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Growth Case Study: Intercom

Learn directly from Intercom the advanced growth tactics they used to grow into one of the biggest customer engagement platforms. Dive deep and get your questions answered live.

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Growth Case Study: Supermetrics

Learn directly from Supermetrics the advanced growth tactics they used to grow into one of the biggest data integration platforms. Dive deep and get your questions answered live.

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Growth Case Study: Drift

Learn directly from Drift the advanced growth tactics they used to grow into one of the biggest customer engagement tools. Dive deep and get your questions answered live.

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Your Host & Dates

Masterclasses are hosted on Zoom by Julian Shapiro of Demand Curve. He's the author of the Julian.com growth guide, the growth columnist at TechCrunch, and a co-founder of Bell Curve — the agency that's grown over 100 venture-funded startups. You can hear him on the Indie Hackers and Mixergy podcasts.

✓ For all founders and marketers ✓ Learn the advanced tactics that work for our students ✓ 45-minute webinars ✓ Recordings will not be shared after the event; try to attend live

Masterclass Date
Topic
Status
Jan 28th – 10AM PST
Advanced Customer Retention w/ Heap

Connie Yuan (Heap) and Julian Shapiro (Demand Curve).

Open
Feb 4th – 10AM PST
Growth Case Study: Segment

Founder Calvin French-Owen (Segment) and Julian Shapiro (Demand Curve).

Open
Feb 5th – 10AM PST
Growth Case Study: Webflow

Bruno Estrella (Webflow) and Julian Shapiro (Demand Curve).

Open
Feb 11th – 10AM PST
Advanced Email Automation w/ Customer.io

Customer.io's CMO and Julian Shapiro (Demand Curve).

Open
Feb 18th – 10AM PST
Growth Case Study: Intercom

Head of Growth Marketing at Intercom and Julian Shapiro (Demand Curve).

Open
Feb 25th – 10AM PST
Growth Case Study: Supermetrics

Director of Growth at Supermetrics and Julian Shapiro (Demand Curve).

Open
Mar 4th – 10AM PST
Growth Case Study: Drift

Director of Marketing, Kate Adams.

Open
You can enroll in multiple webinars. Feel free to invite colleagues.

Demand Curve has trained many YC company founders and employees — and are a course we regularly recommend. Growth marketing expertise is a critical component of startup success.

Gustaf Alströmer
Partner, Y Combinator

Past Recordings

Hosted by Demand Curve. Check out our growth programs.

Paid Ads

Learn the advanced tactics our growth agency uses to run Facebook, Instagram, and LinkedIn ads. We've grown dozens of Y Combinator companies using these channels.

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B2B Leadgen & Outreach

Learn how we scrape, email, and convert leads for B2B businesses who can't get their paid ads to work.

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Content Marketing

Learn how we choose keywords and redesign blogs to drive conversion instead of just attracting visitors who bounce. Co-hosted with SEO and content marketing expert Nat Eliason.

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Landing Pages

Watch us critique landing pages in real time. We'll show you the effective copywriting tactics that work for our clients.

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Validating Startup Ideas

With Hiten Shah (founder of FYI, KISSmetrics) and Demand Curve founder, Justin Setzer. Learn how to test and prioritize ideas. This is the most important and least-understood growth topic. Do not miss this.

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Landing Page Critiques

With Bob Sparkins (Leadpages). We'll critique your landing pages live. Unfiltered constructive criticism from the experts. In the process, you'll learn what's wrong with your own pages and how to fix them.

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Advanced Email Marketing

With Mike Arsenault, founder of Rejoiner — the leading e-commerce email marketing app. Learn advanced email conversion strategies, spanning cart abandonment, drips, cross-promotion, and lifecycle retention.

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Dates being confirmed.

Advanced SEO

With Growth Machine founder, Nat Eliason, and Clearscope founder, Bernard Huang. There's a lot of advice on SEO. But what actually matters? Hear from the two best SEO experts we've ever worked with.

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Dates being confirmed.

Office Hours with YC

With Y Combinator partner, Gustaf Alströmer. No growth question is off-limits. Challenge Gustaf and Julian with your growth problems, and we'll dive in with you. Learn growth lessons from the hundreds of companies we've seen across Y Combinator and Demand Curve.

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Dates being confirmed.

LinkedIn Organic & Paid Ads

With founder of BAMF Media, Houston Golden. LinkedIn is the hardest channel to make work. We'll show you how. Learn how to turn LinkedIn into an organic lead source. This is the most cost effective way to get B2B leads. Plus, hear from B2Linked's ads expert AJ Wilcox on how to cost-effectively run LinkedIn ads. No one has spent more on LinkedIn ads than AJ.

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Dates being confirmed.

See Demand curve's growth training programs.

We teach you the strategies used by leading growth teams. You'll learn to run growth yourself, and — with our feedback — you'll see  quick growth results like you'd expect from an agency.

See the program →