Brand is the difference between startups that become household names…
And the ones that flicker out.
Join the free 6-day Startup Branding Crash Course to learn how to build a brand with true staying power—and supercharged growth.
Enrollment closes at April 5th at 1159PM PT.100
Brand is how you win as a business today
In 2023, the companies with un-stealable brands are the ones that see real business growth.
The kind of growth that can withstand even the toughest economic times.
But you can’t use brand to grow if you don’t know how it works today. And there are some BIG misconceptions about brand in 2023.
- “Brand is expensive and takes too long to build.”
- “Brand strategy is something you build after scaling, not when you’re early stage.”
You’ll learn the truth behind those and other brand myths.
Along the way, we’ll share our proven tactics for leveraging brand for sustainable growth. Giving you a critical edge over the competition.
What you'll learn
How to become the smartest person in the room on the topic of brand for growth
Why the conventional thinking about brand is dangerous for startups
Brand building in days or weeks, not years
Tips for getting inside your customer’s mind
The two must-have’s of brand building
What NOT to spend money on when it comes to branding
The best tools for sourcing brand assets on a budget
Top metrics for measuring brand impact
Our 3-part framework for growth-driven branding
Tactics for avoiding brand irrelevance in a fast-changing world
Learn the growth marketer’s playbook on startup branding
99% of founders & marketers think about brand the wrong way. Grab that 1% edge.