Growth Newsletter #187

June 11, 2024

There are organic people and paid people. The two camps rarely interact.

But ad marketers can learn a ton from TikTokers, YouTubers, and Tweeters. 

And content marketers/creators can learn a ton from ads.

Let's dive into some A+ lessons from organic, viral short-form videos 📽️

– Neal

No one will ever write better ad copy than this:

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The Demand Curve team knows paid acquisition, conversion, landing pages, and a lot more very well. If you’re lagging behind on your growth skills, let them teach you what you’re missing.
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Alex Kracov
Head of Marketing, Lattice