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I’m your growth copilot.

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Welcome back, friend
Your growth learning hub and strategy command center.
Your Active Growth Path
In Progress
COMPLETED
Growth Path

Currently on: [Current Lesson]

41% complete
Path completed 🎉
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View Syllabus →
Working on something different? Start another path.
Set up your Growth Path
Want a personalized growth plan?

Take our growth assessment to get a customized roadmap.

Complete assessment →
💡
Ask Your Growth Copilot
Need help making decisions or finding the right lesson? Your AI assistant is always here.
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🌟
1:1 Coaching
🔒 VIP ONLY
Access strategy calls and project reviews with a Demand Curve coach.
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🌟
1:1 Coaching
Access strategy calls and project reviews with a Demand Curve coach.
Book a Call →
Submit a Project →
🧭
Explore the Curriculum
Browse all courses and paths in our growth library.
Go to Explore →
🔓
The Vault
Unlock member-only tactics, ad libraries, and perks.
Visit Vault →
🧠
Your Learning
All your active, saved, and completed courses and paths.
Open My Learning →
Success! Your growth path is built and ready.

Before you dive into your first lesson, let’s take a quick tour of your growth command center so you know exactly how to get results.

This takes 60 seconds, then we’ll get started on your Path.

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Next up: Explore
You now have everything successful founders use to grow systematically:
  • Personalized learning path based on your business model and stage.
  • Resource library with hundreds of proven tactics you can implement immediately.
  • Strategy workspace that evolves with your business.
  • AI Growth Copilot — your 24/7 growth advisor trained on 500+ successful startup strategies.

Need help with anything? Click the blue "Ask Copilot" button at the top, or use the chat in the bottom right corner. Ask specific questions about your business anytime.

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Finish

Welcome to The Growth Program 2.0 🎉

Let’s build your growth strategy together
We just need a few questions answered to help train our AI on your startup so it gets smarter about your specific growth challenges over time.
(Only takes two minutes to finish)
https://

We've updated your personal info.

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Who do you sell to?
💡
Different buyers require different growth strategies.
💼
Businesses
Companies & individuals buying products for commercial use.
👕
Consumers
Individuals buying products for personal use.
🤩
Both
You sell the same or different products to both types.
I don’t have a product
You’re just here to learn and acquire skills.
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We've updated your personal info.

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What type of business are you growing?
💡
Different business models require different growth strategies. We'll customize your entire program with tactics and strategies proven to work for your model.
💼
Software
Subscription software with recurring revenue.
🛒
Marketplace
Connect buyers and sellers, take transaction fees.
⚒️
Services
Consulting, agency, or done-for-you services.
📱
Mobile App
iOS/Android apps monetized through downloads, subscriptions, or in-app purchases.
🎓
Content/Education
Monetize through ads, sponsorships, or subscriptions
👕
Physical Products
E-commerce, retail, or manufactured goods.
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We've updated your personal info.

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What’s your #1 growth goal right now?
💡
This will be used to train your GPT Copilot so it can recommend tactics designed specifically for founders with the same goals.
Build a repeatable growth strategy for my company
Learn growth foundations before launching my company
Solve urgent tactical growth problems with proven playbooks
Strengthen my skills to advance my growth career
Break into a startup growth role
Other
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We've updated your personal info.

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We’ve selected your path:

B2B Software

Based on your answers, we've selected the B2B Software path as the best fit for your startup. This path focuses on the growth strategies that work best for your business model. Don't think this is right? You can choose a different path below.

If our choice makes sense for you, continue on with the tour of the program.

Choose New Path
Continue to Program Tour
Choose Another Path
Select a company type to add a new learning path tailored to your business model.
path
Core Growth Path

Learn the proven growth system that drives scalable revenue, with strategies and tactics adaptable to any startup model.

Make Active Path
path
B2C Tech Path

Scale your consumer tech startup with the proven growth system that drives user acquisition, retention, and revenue.

Make Active Path
path
B2B Tech Path

Scale B2B growth across acquisition, conversion, retention, and monetization.

Make Active Path