Growth Newsletter #054
This newsletter curates growth insights from the Demand Curve Slack community. It keeps you up-to-date on growth tactics.
This week we're covering competitor's affiliates, unique holidays, Apple Search Ads, and webinar signups.
News and Links
New landing page teardown: We're breaking down the methods used by the highest-converting webpages. We'll help you understand the copywriting decisions behind every section—so you can apply them to your startups and projects.
This week, we're breaking down Customer.io. In this teardown you'll learn how Customer.io optimizes its homepage for conversion through social proof and objection handling. Get the teardown here.
Top product role: SuperLayer is a crypto venture studio building tokenized consumer products and applications on the $RLY Network. Led by team members who've launched multiple successful gaming and crypto companies, they're looking to bring on talented Foundering Product Managers to build these products from the ground up. In the role, you'll be both Founder and General Manager, leaning on the expertise of the core SuperLayer team to build the future of consumer crypto. Check out their jobs page or reach out to Olivia (email@example.com) if you're interested.
Top growth role: Softr is the easiest no-code platform for creating custom web apps from Airtable, in minutes. 2x #1 Product of the Day on Product Hunt, they doubled their user base to 27k+ within six months, growing 50% MoM in revenue, with zero dollars in marketing. Softr is hiring their first Senior Growth Marketer who will join the early team to build up and drive their growth efforts. It’s a high-impact growth role at one of the fastest-growing no-code startups.
Course we recommend: Janis Ozolins is launching a course that will show you how to explain ideas visually. Janis looks at visuals as a vehicle for effective communication (not fancy art). In the course, Janis will take you from fundamentals and idea generation to transforming those ideas into thought-provoking visuals (no design background required). You’ll receive direct feedback and continuous support in his private community and monthly office hours. Check it out here.
CEO coaches: In our last newsletter, we asked you for top CEO coaches. Here's the list of recommendations from our community.