Growth Newsletter #051
This newsletter curates growth insights from the Demand Curve Slack community. It keeps you up-to-date on growth tactics.
This week we're covering Facebook video ads, overriding A/B tests, thank you pages, and copywriting tools.
News and Links
Learn how fast-growing startups write landing pages: For the next six newsletters, we'll break down the methods used by the highest-converting webpages. We'll help you understand the copywriting decisions behind every section—so you can apply them to your startups and projects.
First up is Zapier: Learn how Zapier uses familiarity and visuals to quickly create an "aha moment" for their users—and how they optimize for conversion. Get the teardown here.
Newsletter to check out: Many of you may know Sahil Bloom from his Twitter account where he shares threads on interesting topics across business, finance, and decision-making. But his newsletter, The Curiosity Chronicle, is phenomenal. Each week, he explores interesting, curiosity-inducing content and shares the learnings with his audience. We highly recommend it.
Content marketing jobs: If you're looking for a content role, or need high quality candidates, Superpath's job board is the place to start. Their job board is constantly updated with high-quality content jobs from companies who are growing through content – companies like Shopify, Hubspot, Podia, and us! Check out all open roles here.