Growth Newsletter #106
Hello. Hi. Hey. Howdy. Greetings. Salutations. Wassup. Happy February to everyone.
Yesterday I went to a lunch and learn about Category Design—the process of creating a new category for your startup/product so that you can dominate it. Will share my learnings soon!
This week we cover viral weirdness, instant gratification, and pattern interrupts.
News and Links
News you can use:
AI truly is the cool new kid on the block:
- Microsoft has confirmed a new GPT-powered Bing homepage. You can even get it to give you a multi-day travel itinerary for Mexico, and even hit it with followup questions, just like ChatGPT. We'll see how this changes the Search ecosystem.
- In the other corner: Google. Yesterday, they introduced Bard, an AI service that uses their LaMDA conversation technology. Here’s a preview of what a new search experience might be like: “Soon, you’ll see AI-powered features in Search that distill complex information and multiple perspectives into easy-to-digest formats, so you can quickly understand the big picture and learn more from the web.” ETA on all this? Bard is currently being tested externally, but expect a wider rollout in the “coming weeks,” with new AI features coming “soon” to Google Search.
- Quora is ready to step into the ring too. They’ve announced their own AI chat product, called Poe.
- The competition is also heating up for Twitter. The founders of Instagram have launched Artifact, a newsfeed that’s text-based, personalized, AI-powered, and currently in beta.
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