The private Slack group for advanced growth marketing.

Most of the web's quality growth advice is sourced from this Slack group and its sister newsletter. Come talk with Y Combinator founders and startup/enterprise heads of growth.

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Or keep scrolling to learn who we are.

"I open and read every email that Demand Curve sends. The content is advanced and teaches something novel and useful in each issue."

Hiten Shah
Co-founder, FYI + KISSmetrics

You're working with the best.

We're Demand Curve. Our growth knowledge comes from our growth agency and our large marketer community. We also run growth talks for Y Combinator, TechCrunch, and Google.

We write TechCrunch's monthly growth marketing column.

Read the Column

Demand Curve is a Y Combinator-funded company. 35% of the companies we train are YC alumni.

We've spent $200,000,000+ on Facebook and Instagram ads.

We teach the pros.

We give growth talks at Google, StartX, Village Global, and Y Combinator.

$400M+

Revenue Produced

20,000+

Community Members

Demand Curve's marketing guide is a top 3 all-time book on Product Hunt.

Read the Guide

Demand Curve founder Julian Shapiro is interviewed on the Indie Hackers podcast.

Hear the Podcast

Thousands of startups rely on Demand Curve's Slack and newsletters to grow

I’m not sure where I could even go to get these same insights. Seems like the only place, and it’s high-leverage.

Jimmy Joe

VP, Papa & Barkley

Shockingly non-spammy. Clean, concise content. Would love to get this weekly instead of biweekly even.

Landon Brand

Founder, Project Wren

This is one of four newsletters I willingly subscribe to. Don’t hesitate. It's reliably useful.

Connor Mooney

Growth, Zestful

I’m new to marketing, and this newsletter was an effective shortcut for getting me up to speed.

Bjarke Felbo

Founder, Rune (YC)

Probably the only newsletter I look forward to. It’s fun seeing what all the other YC founders are doing for growth.

Jeremy Cai

Founder, Italic

This. Is. Actually. Good. I read every issue.

Liron Shapira

CEO, Relationship Hero (YC)

I read every issue. The growth marketing insights are legitimately good.

Jeremy Gurewitz

VP, Imperfect Produce

I look forward to every issue. Insights are always interesting and rarely self-evident.

Anthony Zhang

Growth, Blockfolio

This is the best community for growth professionals — period.

Wes Wagner

Growth, Microverse (YC)

It’s a very high-leverage newsletter. You’d have to do a lot of trial and error to get these learnings.

Neal Jean

CEO, Beacons (YC)

Have feedback? Tweet us your thoughts: @julian @nealogrady

Everyone who has a newsletter should subscribe to this one just to see how to do it properly.

Warren Wu

Growth, UpKeep

Quality-Controlled Slack Channels

We maintain a high bar of conversation quality by selectively inviting Slack members into our hidden channels once they've shown they contribute meaningfully to our community.

#PaidAds

Discuss user acquisition for the major ad networks.

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#SEM

Discuss Google Ads, Google Shopping, and Bing tactics.

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#Mobile

Discuss attribution, ASO, and mobile-friendly ads.

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#Ecommerce

Discuss Shopify plugins, Instagram ads, Pinterest ads, & more.

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#Tools

Discuss the tools of the trade — from Optimize to Hotjar.

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#ContentAndSEO

Discuss keyword research, link building, and content writing.

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#B2BOutreach

Discuss lead generation, outreach, and sales tools.

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#LandingPages

Discuss landing page segmentation and copywriting.

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Start learning from top growth marketers.

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Meet the team

Leadership

Julian Shapiro

Co-Founder

Julian is one of the best-known thought leaders in growth marketing. He writes TechCrunch's monthly marketing column, wrote the web's most popular guide to growth at Julian.com, and was previously the VP of Marketing for Webflow.

Prior to Demand Curve, Julian was the VP of Marketing for Webflow, and helped run marketing for both Heap Analytics and Clearbit.

Neal O'Grady

Co-Founder

Neal co-founded the award-winning growth marketing agency, Bell Curve. His ad optimization software has been used to oversee $250mm in ad spend.

He’s also a web design author, whose writing has appeared on David Walsh, Creative Market, Creative Bloq, and .net Magazine.

Justin Setzer

Co-Founder

Justin was one of the early members of Grammarly’s growth team — where he managed $50mm in ad spend and led the conversion team, helping grow Grammarly to tens of millions of users.

Justin is also the Director of Growth at Bell Curve, the renowned Silicon Valley marketing agency.

Aviva Wolpert

Instructor

Eric Nguyen

Instructor

Aadil Razvi

Growth Marketer

“

Demand Curve has trained many YC company founders and employees — and are a course we regularly recommend. Growth marketing expertise is a critical component of startup success.

Gustaf Alströmer

Partner, Y Combinator

Take our growth courses.

We teach you the strategies used by leading growth teams. You'll learn to run growth yourself, and — with our feedback — you'll see quick growth results like you'd expect from an agency.

See the course →

The private Slack group for advanced growth marketing.

If you have a work email, apply using that.