Today, our Chief Growth Officer, Kevin, shares a tactical way to level up your ads without needing complex video editing software. And without needing to go out and hire a designer—where it's always a gamble to find someone good.
Let's dive in 🏃
– Neal
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Professional motion ads using Keynote
Insight from Kevin DePopas—our Chief Growth Officer.
Startups are all about rapid learning and iterating.
Ad creative is one of the highest-leverage things you can test and iterate on.
They help you quickly iterate and discover the value props, imagery, angles, and messages that resonate with your audience.
Hiring a designer or agency sounds appealing, but outsourcing too early can slow you down and eat into your budget—without guaranteeing better results.
And as we learned last week, video ads can make a huge difference.
So here's how to make motion ads yourself using Keynote
Most people think great animated ads require years of experience and hours of fiddling with excessively complicated tools like After Effects.
Even seemingly simple things can be a ton of work:
I’ve been using Keynote and PowerPoint for years to create polished, professional ads—without spending a dime on motion design.
In this quick breakdown, I show you exactly how to make an animated ad in under an hour, using nothing but Keynote (psst…you can do this in PPT too).
Inside, I cover:
- How to create smooth motion effects using Magic Move in Keynote.
- A parallax-style depth effect that makes ads look more dynamic
- How this method can make your brand look more premium—without a big budget
This is an easy way to level up your ad creative without hiring anyone or learning complex tools.
Try this tactic or send it to your marketing team or ad designer—it’ll save hours.
If you want the full, unedited tutorial where I walk through every step in detail, reply to this email, and I’ll send it to you.
For more tactical content like this, follow me on LinkedIn.
– Kevin
P.S. If you’d rather outsource motion graphic ad creation, we can do it for you. We have 3 slots left for new clients in February. Reply here or head to DemandCurve.com to book a call.
Something fun
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