Growth Newsletter #045
This newsletter curates growth insights from Demand Curve's community. It keeps you up-to-date on growth tactics.
This week we're covering podcast listener conversion, dwell time, mystery and intrigue, and E-A-T.
News and Links
Influencer marketing tool: Instagram stories are often the best performing user-generated content (UGC) for paid ads. But they disappear after 24 hours—so many brands fail to save them. That's why a few of our friends (DC community members) created Archive App. It's a Shopify App that automatically saves and labels Instagram Stories and Feed posts that your brand gets tagged in. You can capture your UGC in the background and have it ready for when you need it. Try it out here.
Put our growth insights into action: If you find our growth insights and copywriting tactics useful, but you don't have time or resources to test them, we'd recommend checking out Northern Comfort. They're great at running experiments, reviewing, and implementing growth tactics for direct-to-consumer websites. You can reach out to them here.
Community spotlight: Delverise has been helping founders in the DC community with digital product launches and growth strategy. If you're a lean team launching a new product, we recommend you check them out here.